Two MediaCityUK firms have collaborated to launch a new Augmented Reality mobile app for Salford production company Dreamscope TV.
Digital design & development agency Gather led on the app design, which uses AR to bring still images to life, highlighting Dreamscope’s TV, film and animation services.
The app launch is part of Dreamscope TVs current rebranding campaign.
It includes access to view both previously released films and fresh content.
Both Gather Digital and Dreamscope are based at The Washington Centre at MediaCityUK.
Dreamscope’s Managing Director Darren Hutchinson said: “It is hugely important for Dreamscope TV to work with local creative talent, preferably right here on the MediaCityUK site, so when choosing a company we could trust with such a high-profile launch we took a short walk to the Gather Digital office and quickly discovered that they were exactly the right people for the job.
“Intelligent, knowledgeable and hugely creative – I’m hoping for a long and fruitful working relationship.”
Richard Silk, Gather Digital’s Creative Director, added: “It was great to be commissioned this project from another creative company at MediaCityUK.
“Part of why we base ourselves here is to meet like-minded businesses and open ourselves up to collaborative potential. Working with people who have such a wealth of visual content available makes the creative process much more enjoyable.”